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Tip 7 – Sales

One agent or many? – This will depend on your product, but it’s a question you should always ask. One agent is easier to control but unless they have a great reach your market will be limited to their contacts, their drive and their expertise. More than one agent should give you more reach and, at least theoretically, a more rapid rate of sales. Multiple agents can also be more difficult to coordinate and competition can lead to complications.